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Displaying 7 articles of 7 total result(s).
Original Article

Topical Social Issues In The Context Of Public Advertising Discourse

Elena Mashkova
,
Ekaterina Vinogradova
,
Yulia Kuptsova
,
Elena Kislitsyna
,
Tatiana Kostromina

Keywords: Advertising discourse, discrimination, impact, public advertising, society, topical issues

Article no: 26

Pages 210-218

Doi: 10.15405/epsbs.2021.05.02.26

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Original Article

Communication Impact Strategies In The Texts Of English Real Estate Advertisments

Inozemtseva Nadezhda Vladimirovna
,
Turlova Evgeniya Vladimirovna

Keywords: Small-format title, a discourse marker, a title, an advertising text, an advertising discourse.

Article no: 105

Pages 733-738

Doi: 10.15405/epsbs.2018.04.02.105

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Original Article

Intertextual Tools In Public State Announcements Discourse Related To Childhood Issues

Marina Terskikh
,
Evgeniya Malenova

Keywords: Intertextuality, childhood issues, persuasion, precedent, advertising discourse, PSA.

Article no: 77

Pages 582-588

Doi: 10.15405/epsbs.2018.07.77

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